Topic: Advice
8 Steps to Better Creative Input (with or without an AE)
A recent discussion over at the LinkedIn Creative Directors Group asked the question, How to get good, focused input when you don’t have the luxury of having Account Execs on staff?
Kyle on Advice, Agency Issues, Management, process - Jul 14
Advice For Students & Recent Grads
With the Spring semester coming to a close, I had the opportunity to participate in portfolio reviews at local schools. I took notes on common mistakes and words of wisdom that floated through my head during each review, and several themes emerged. Read on for the tips…
Kyle on Advice, Career Advice, Hiring - May 18
positive role models
As the leader of a creative team, being positive is extremely important.
On Connecting Media Buyers and Creative Teams
One of the issues I’ve been wrestling with the past few weeks is getting our media team connected with the creative team on a project that’s still a few months from fruition. So I’ve been looking at ads—specifically mobile ads (although it’s not what we’re developing)—through the lens of what happens when media buyers and creative teams work well together and what happens when they don’t.
Kyle on Advice, Agency Issues, In-House Issues - Apr 27
artist at work
…thought we’d be the next Picasso or Thoreau – but groceries, cars, rent…
TK on Advice, Creativity - Apr 27
No more b***hing…at least for now
Yah, figured I’ve whined enough for one month. I’ll take a break. No complaints about lack of process, lack of proper briefs….and all that. Instead, I’m going to offer a word of encouragement. Get a sketchbook. Doesn’t have to be big, or fancy – and no – you don’t have to be from a design [...]
TK on Advice, Creativity - Apr 7
Four Books That Can Make You a Better Creative Director
This post came about thanks to a tweet from fellow CD Verne who asked for book recommendations that might be valuable to Creative Directors. In no particular order, here’s what I suggested:
Kyle on Advice, Management - Mar 11
Finding a Balance
If I had to pick the #1 most important thing I have to do as a Creative Director, it’s this:
Create an environment where my creative team can do their very best work.
Sounds simple enough, but it’s a delicate balancing act that demands an ever-changing mix of approaches:
Kyle on Advice, Career Advice, Management - Feb 20
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