Topic: Management

8 Steps to Better Creative Input (with or without an AE)

A recent discussion over at the LinkedIn Creative Directors Group asked the question, How to get good, focused input when you don’t have the luxury of having Account Execs on staff?

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Kyle on Advice, Agency Issues, Management, process - Jul 14


Watch Your Social Media

The pros and cons of developing an online persona are strong. In several instances, a candidate’s social media behavior directly tipped the scales in whether or not they got hired.

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Kevin on Hiring, Management - Mar 14


Four Books That Can Make You a Better Creative Director

This post came about thanks to a tweet from fellow CD Verne who asked for book recommendations that might be valuable to Creative Directors. In no particular order, here’s what I suggested:

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Kyle on Advice, Management - Mar 11


Finding a Balance

If I had to pick the #1 most important thing I have to do as a Creative Director, it’s this:

Create an environment where my creative team can do their very best work.

Sounds simple enough, but it’s a delicate balancing act that demands an ever-changing mix of approaches:

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Kyle on Advice, Career Advice, Management - Feb 20